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Chermayeff & Geismar & Haviv

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One of the exhibits for the Ellis Island Museum that I find poignant in today’s political climate in the USA…

This is one of the design firms I follow. They have been around for a very long time – since 1958 in fact.

Their web site gives a taste of their simple and clear style.

Classic branding, print and motion graphics, exhibitions and what they refer to as “art in architecture”.

They have designed a multitude of awards for their work. Here are some of them listed.

Ivan Chermayeff and Tom Geismar, partner and designer Sagi Haviv, and principal designer Mackey Saturday, are they driving forces behind what they do – and a host of others who are employed by the agency.

Their methodology is collaborative, and the principals are still involved in every project they take on.

So, what is it I like about their work?

The identities they have designed over the years have for the most part a clarity and simplicity that I find makes them memorable – which is of course what a brand should be.

Graphics for print and web are more varied and ranges from naive and playful, to more “adult” in terms of design language. Always somehow right.

Art in architecture is on a different scale altogether. Bringing a personal touch, unique to each of the projects.

Exhibitions is another are they excel in. Mostly projects of a more stark and serious nature. Thoughtful design that never steps over the mark.

Motion graphics – again more than something that just looks great, there is some thought behind the outcomes.

Having the longevity and experience counts for a lot. And they are still producing great work.

What’s there not to like!?

 

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